Monthly Archives: July 2013

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How to Start an SEO Consulting Business

Search-engine optimization, or SEO, is a relatively new term that refers to the process of making a website as visible as possible to search engines. This can be done in a number of ways, but it usually implies repeating a certain number of words or key phrases enough times to put the website within the top results when somebody searches for that term.

Instructions

  • Become familiar with how SEO works. Start by reading as much as you can on the subject, including how algorithmic searches work. Once you understand how the system works, you’ll be able to create rich pages that will bring in the most traffic. Keep in mind that nobody really knows which algorithms are used by the major search engines, but it is still possible to understand the basics behind the system.
  • Create your own website and optimize it, so it shows up at the top spot in searches done at Google and Yahoo! engines. If you are making a personal website, simply repeating your own name enough times may put you at the top of the engine’s results. For a company’s website, however, you may need a combination of key phrases to obtain the same result.
  • Team up with a website designer, so you can offer SEO consulting along with website setup. This can not only make your job easier (you can consult back and forth about image and word placing), but it can also result in referrals and help your business grow faster.
  • Contact the Search Engine Marketing Professional Organization (SEMPO) to find out more about the industry and to learn about new developments in SEO optimization (see Resources below). If you plan to start your own consulting business, SEMPO can help you establish a niche and obtain free-training options.
  • Start offering your services to non-profit organizations or practice optimizing blogs. This is not only great practice to see how well you handle the process, but it is also a great way to build up a portfolio that you can later use to promote your consulting business.

Read More:- How to Start an SEO Consulting Business | ehow.com